I MUST be the worst-groomed beauty blogger you know.
Cos I take pride in looking like a, for the lack of a better word, VAGABOND. Ideally, I should live in my ripped denim cutoffs, rucksack on my back, tatty sneakers on my feet, wind in my hair, not a care in the world.
Ohh yes, my messy hair. I do own a grand total of TWO hair brushes – one a gift from Goody, the other from when I stayed in Tokyo. I use neither.
Now and then, I receive hair products for review. However, shampoos and conditioners don’t excite me very much. The way I see it, they only have one job each – to cleanse and soften, respectively. Bounce, shine, “vitality”, anti-frizz, blah blah blah…. I have grown to care less.
IF there’s anything that COULD possibly make me give two hoots, it’s gotta SMELL DANG GOOD. Or be friendly towards Mother Nature, whom I adore. Or even better, both.
Enter VINES AND ROOTS (they’re on Facebook too), a distributor of “natural and organic beauty products” of South African botanical heritage.
I interject – I’ve become EXTREMELY SKEPTICAL about the words “natural” and “organic”. Whilst I don’t study every ingredient on the list and am not an expert in this field, I’m of the impression that these words have been blatantly abused and plastered all over marketing materials and product packaging to represent superiority over other non-natural, non-organic products.
So. Organic hair care: hype or not? This brand I’m reviewing today, AFRICA ORGANICS, claim that their hair care range contains NONE of those artificial stuff, but instead relies on the potency of wild African plants (supposedly more powerful than carefully-cultivated plants, since the wild ones have been forced to become adaptable to harsh weather elements).
Vines and Roots sent me these – BAOBAB SHAMPOO and CONDITIONER for dry, treated hair. They go for SGD23 each (the shampoo at 210ml and the conditioner at 200ml) BUT from now until 28 February 2015, you get to enjoy a 10% storewide discount with promotion code “STARBLOGGER”. Also, FREE SHIPPING ISLANDWIDE for orders above SGD79. Good deal?